agents – Connie Terwilliger

Do Not Count Your Chickens…

OK, I auditioned for what could be a large national campaign and got past the first cut. Not sure what the next cut entails – further auditioning or just simply being passed by another set of ears, but I was quite stoked to know I didn’t suck. ;-) Actually, I initially felt really good about the audition, so getting this feedback helped reinforce my self-evaluation abilities.

How cool is that!

No matter what happens with this particular audition (Audition and forget. Audition and forget. Audition and forget), it reinforces why I am stepping up my marketing, working on new demos, remaking the website, getting some additional coaching and making the big push to land a top agent in a top market. It’s because when I do get a chance to audition with the cream of the crop, I compete.

I’ve had a chance recently to work with some established national talent, picked from the avalance of […]

Was there a lesson to be learned?

Negotiating rates is the hardest part of my job. I much prefer to have an agent involved in this process, but more and more of my work comes directly to me from my website from places outside the range of my various agents. So more and more, I find that I am providing quotes. Add in the auditions from the P2P sites and a LOT of time is spent figuring out rates.

I have a set rate card for most projects now that I use as a starting point, but there is always something that makes the rate card difficult to apply. The nature of the material may require additional dollars (or not). Or the turn around time is short necessitating a rush charge (or not). The project may be for a really good cause that warrents a discounted rate (or not). The project may actually be more than one project, […]