Work. Invoice. Thank. Promote. Repeat.

It’s really a simple recipe. Do the job. Send the invoice. Thank the client. Promote the results (to the right places at the right time). Repeat.

OK, perhaps it isn’t all that simple. And I am still struggling – after all these years – with the thank yous and the promotion part of the formula. The repeat part is one of the keys to actually making a living in this business. And if your database is bloated with old leads you may be missing those repeat opportunities.

If you are just starting out, this formula is predicated by knowing what you do well and finding the people who want to buy what you have to sell. If you have been in the business for a while – or a long while – you may have the same problem I am trying to address – too many names in my contact list. And if […]

Sense of Direction

I remember a session very early on in my career where I was just NOT producing what the director wanted. It was a horrible experience – and I was dismissed knowing that I had not been able to understand and deliver. I knew this because I heard the producer on the phone with my agent asking if she had to pay for me. Really horrible experience.

 A few years later, I was in a session with 6 producers – each offering different bits of “advice” for the read – and was able to find the “right” read that satisfied them all. Was it simply my added years of experience? Are there any standard words of advice that veteran voice talent can offer a director to help the session run more smoothly with successful results when all is said and done?

My friend and fellow VO talent Peter O’Connell sent a link […]

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