Do You Have a Digital Media Production Tribe?

MCA-I logoMany years ago when ITVA changed their name to MCA-I – people just didn’t know what to do. The new name was hard to say for one thing. And the change happened at a time when technology was evolving and the business climate was changing. It created sort of a perfect storm that sent the association into turmoil. Something not unique to MCA-I – many associations have been feeling the effects.

While MCA-I is still alive (www.mca-i.org), and remains strong in scattered chapters around the US, it is in regrowth mode.

The name MCA-I is still a mouthful to this day. Back then we tried to find a way to make it easier to say – so a few of us dubbed ourselves the “McEye” Tribe. That was the phonetic pronunciation. While it never really caught on, it worked […]

2017-04-20T20:45:39+00:00 February 25th, 2016|Categories: Announcements, Business, Life, Marketing|Tags: , , , |