For some reason a lot of people ask me if I know people. Do I know someone who could produce this – crew that – voice this. The answer is usually yes, but referrals are a tricky thing. There is time involved. And reputations at stake. On both sides! Actually on all three sides. The Asker, me, and the person I refer. Referrals can be a wonderful thing, but you have to be careful.
When I was producing and writing corporate media full-time, I was often asked if I could recommend people to either write a project or produce something. If I wasn’t available to do the writing project myself, I had to spend quite a bit of time evaluating the person/company needing the script and then searching my memory and Rolodex for someone who I felt might be compatible. The last thing you would want is to […]