Study the trends, reflect on the past. Do we want to repeat history?

Spanish philosopher George Santayana (1863-1952) said, in The Life of Reason (5 volumes, 1905-6) – “Those who cannot remember the past are condemned to repeat it.”

Well, I guess that depends on how you feel about the past. In some cases, we must not repeat it, and without getting political, we really do need to be vigilant about remembering the past. There are some recent signs that people are forgetting.

If you want to study up and philosophize on our voiceover past, I ran across a post on the Comprehensive Technical Group’s blog that highlights the  Duke University digital library of vintage television commercials. They go back some three decades, from the 1950s to the 1980s.

Some of the early spots are worth looking at again. It truly was a different time. Here is a spot for Ansco film – with a jingle, an announcer, and a cop in uniform taking a picture of a cute young couple at the park.

http://library.duke.edu/digitalcollections/adviews_ansco/