Casting the “net”

2018-02-06T06:48:35+00:00 December 26th, 2010|Categories: Auditioning, Marketing|

As part of our job as voiceover talent, we do a lot of auditions. Some are part of a small select group. Some are more like cattle calls. But that is part of the game.

While wearing my producer hat, I listened to lots and lots of demos and/or auditions with a certain “sound” in my head – pressing the skip button to advance the CD compliation to the next track after a couple of seconds. That was time enough to know if that was what I thought was going to be right for the production. Music cuts – same process. We really do know it when we hear it.

Just sent off an audition for a project that clearly stated that the client was going to listen to lots and lots of auditions in their search for a spokesperson. My Christmas wish for myself is that I am the voice in their head. But, as with other auditions, we record the best audition we can, send them and forget them.

So, this audition is off – zipping throught the ethernet – to be listened to – or not. To be the voice of the campaign – or not.